This was a close, ongoing collaboration with luxury multibrand fashion store Marion Heinrich and the flagship stores Tom Ford and Chloé for many years.

As a regular freelance creative partner, I conceived and designed the brand’s website and online store while shaping its digital presence through creative marketing, visual communication and content direction.

Working with the team on a weekly basis, I developed and managed imagery, editorial content and visual campaigns—creating a coherent online world that reflected the store’s distinctive identity.